Tackling the Obesity Epidemic: Examining the Relationship between Food Portion Sizes and Consumer Behaviour

Abstract

Obesity is quickly becoming a major worldwide problem and with food (over)consumption recognised as a primary driver of obesity and associated social- and health-oriented costs, it has been recognised that the drivers of food... [ view full abstract ]

Authors

  1. Anders Wappling (Northumbria University)
  2. Chrysostomos Apostolidis (Northumbria University)
  3. Fraser McLeay (Northumbria University)

Topic Area

Consumer Behaviour Track: Click here for the Consumer Behaviour track

Session

PT1-CB8 » Consumer Behaviour (09:30 - Thursday, 9th July)

Paper

Food_Portion_Sizes_1.09.pdf