Different perceptions of academic researchers between eight Swedish universities: moderating factors and content of mission statement
Abstract
The purpose of this study is to find out the statistically significant differences of academic researchers between eight Swedish universities in the relationship of the university-industry collaboration (UIC). The study tests... [ view full abstract ]
Authors
- Dafnis N. Coudounaris (University of Vaasa, Department of Marketing, Vaasa, Finland)
Topic Area
Marketing of Higher Education Track: Click here for the Marketing of Higher Education trac
Session
PT5-MoHE3 » Marketing of Higher Education (13:30 - Wednesday, 8th July)
Paper
Final_Paper_to_AM_2015_conference_in_Irelandf.pdf
Presentation Files
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