The impact of tuition fees on student satisfaction, customer value, service quality and recommendation

Abstract

This working paper tries to present the initial findings of a research project aiming to examine the impact of student tuition fees on students’ perceptions of service quality, value, satisfaction and recommendation. The... [ view full abstract ]

Authors

  1. Suha Omar (De Montfort University)

Topic Area

Marketing of Higher Education Track: Click here for the Marketing of Higher Education trac

Session

PT5-MoHE3 » Marketing of Higher Education (13:30 - Wednesday, 8th July)

Paper

AM_Paper_2015.pdf

Presentation Files

The presenter has not uploaded any presentation files.