The impact of tuition fees on student satisfaction, customer value, service quality and recommendation
Abstract
This working paper tries to present the initial findings of a research project aiming to examine the impact of student tuition fees on students’ perceptions of service quality, value, satisfaction and recommendation. The... [ view full abstract ]
Authors
- Suha Omar (De Montfort University)
Topic Area
Marketing of Higher Education Track: Click here for the Marketing of Higher Education trac
Session
PT5-MoHE3 » Marketing of Higher Education (13:30 - Wednesday, 8th July)
Paper
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