WHO IS THE RIGHT CUSTOMER FOR YOUR SERVICE? A COPRODUCTION FRAMEWORK

Authors

  1. Ahmet Ozkul (University of New Haven)
  2. Uzay Damali (University of Wisconsin-La Crosse)

Topic Area

Quality, Manufacturing and Service Operations : Service Operations

Session

SAT - 2 » Quality, Manufacturing, & Service Operations - II (10:30am - Saturday, 14th April, BEETHOVEN - Mezzanine Floor)