Session: 3.6
Service Relationships

Chair

Claudia Simoes

Time

15:30 - 17:00 on Saturday, 18th of June 2016

Venue

A1.22 (TS53)

15:30

'Bring me sunshine': Developing a Deeper Understanding of Positive Customer Feedback

Linda Nasr (University of Manchester), Jamie Burton (University of Manchester), Thorsten Gruber (Loughborough University)
15:30

Examining the Influence of Customers' Perceptions of Goal Attainment and Attractiveness of Alternatives on the Development Positive and Negative Switching Barriers

Mohamed Hassan (Cairo University), Doaa Talaat (Faculty of Commerce, Cairo University)
15:30

Storytelling in Service Organizations: Lessons for Service Managers

Ray Fisk (Texas State University), Aidan Daly (National University of Ireland, Galway)