Session: 3G
Service Experience

Chair

Matthew Alexander

Time

15:30 - 17:00 on Friday, 15th of June 2018

Venue

GR03

15:30

"Buy-it-yourself": Should the retailing industry support do-it-yourself practices?

Zakia Obaidalahe (ESSCA School of Management), Nadia Steils (IAE University of Lille)
16:00

Delivering integrated and customised service experiences within a heterogeneous cultural organisation

Jane Johnstone (University of Strathclyde), Matthew Alexander (University of Strathclyde), Derek Bryce (University of Strathclyde)
16:30

Transforming mundane experiences: exploring customer well-being of the commuting journey

Mimi Liana Abu (University of Strathclyde), Matthew Alexander (University of Strathclyde), Juliette Wilson (University of Strathclyde)