Session: PT5-RM2
Retail Marketing

Jamie Carlson (University of Newcastle, Australia), Aron O'Cass (University of Tasmania, Australia), Dennis Ahrholdt (Hamburg School of Business Administration, Germany)

Manel Bourkaib (Oxford Brookes University), Ana Canhoto (Oxford Brookes University), steve chen (University of Southampton)

John Murray (Dublin Institute of Technology), Jonathan Elms (Massey University), Christoph Teller (University of Surrey)

Jenny Cheung (The University of Manchester), Delia Vazquez (The University of Manchester)