2015,

7th - 9th July

AM2015 - The Magic in Marketing

Conference Programme

Session: PT6-ESBM3
Entrepreneurial & Small Business Marketing

Time

13:30 - 13:30 on Wednesday, 8th of July 2015

13:30

What is the role of University service providers in developing marketing student employability? Evidence from 'Enablers'

Karen Knibbs (University of Portsmouth)
13:30

Investigation of marketing support for university spin out enterprises

Anne Marie Ivers (Institute of Technology, Carlow), Anthony Foley (Waterford Institute of Technology)
13:30

Innovation Academy on Marketing Communication: Hands-on seminars for SMEs

Robrecht Van Goolen (University Colleges Leuven-Limburg), Jose Tummers (University Colleges Leuven-Limburg)
13:30

How can social networking sites facilitate the internationalisation of the small firm? An investigation of the concept of psychic distance

Laurent Arnone (UMONS), Elodie Deprince (UMONS)

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