Insightful assessment: Screen-based eye tracking as user experience research

Kris Markman

Harvard University

Kris Markman is the Director of Digital Learning & User Experience (DLUX) for the Harvard Library, where she leads collaborative efforts to develop and support proficiency in innovative digital pedagogy and evidence-based decision-making across the Library. She holds a Ph.D. in Communication Studies from The University of Texas at Austin.


Purpose and Design: While a variety of quantitative and qualitative methods, such as surveys, interviews, and ethnographic observation, have been used to measure library performance for some time, new technologies have... [ view full abstract ]


  1. Kris Markman (Harvard University)

Topic Areas

Learning , Digital , Innovative Methods , Usage , Methods


PA-2B » Innovative Methods I (13:30 - Monday, 31st July, Douglas Price Room)



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