Exploiting customer relationship management analytics to improve the student experience

Selena Killick

The Open University

Selena Killick is the Library Services Manager responsible for Student Engagement at the Open University Library. Her remit includes leading the strategy, planning and evaluation of a consistent student experience within Library Services. She has presented, published, and provided consultancy services on using assessment methods to improve library services.


Purpose:The Open University is the UK’s largest academic institution dedicated to distance learning, with over 173,000 students. Library Services within the University provide students and staff with access to predominantly... [ view full abstract ]


  1. Selena Killick (The Open University)

Topic Areas

Services , Analytics , Data


PA-4A » Presenting Assessment (11:00 - Tuesday, 1st August, Main Hall)

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