ProTrack: With New Trends Comes New Workflows
Crist Myers
Myers
As President and CEO of Myers since 2008, Crist has led the company through tremendous growth, with ProTrack’s reach now encompassing numerous broadcast markets that focus on managing and scheduling content. Aligning product and market growth, Crist reformulated the Myers image and product-line rebranding, reflecting streamlined product evolution and company direction. Crist has committed Myers’ development and resources to ensure ProTrack remains a leading broadcast management solution for the rapidly evolving media industry. Over the company's history, Crist has held numerous positions, rejoining the company in 2005 as VP of Marketing and Sales, managing both existing business and new market development. Crist’s background includes working for Momentum Worldwide managing a variety of global sponsorship properties/assets for Fortune 500 companies. In addition, he spent several years working for Frankfurt Balkind, managing corporate brands for some of the world’s most recognizable brands. Crist's proven leadership skills, forward-thinking technical approach and passion for excellence continues to drive the mission that the organization was founded upon in 1982.
Nathan Mccarthy
Myers
As Chief Operating Officer, Nathan oversees product strategy, services and day-to-day operations at Myers. He brings over 10 years of media industry experience to the company where he focuses on empowering customers and driving long-term strategy for broadcast & digital products. His previous roles include Product Manager for the media asset management system at Bloomberg, Program Manager for programmatic advertisers during his time at AppNexus and Director of Media Strategy at WGBH. McCarthy is a graduate of the City College of New York.
Abstract
Let’s talk about the future and how we are getting there! Join Myers as they discuss what they are doing as a company to ensure ProTrack is keeping pace with the rapidly evolving media landscape. This session will cover... [ view full abstract ]
Authors
- Nancy Carter (Organisation: Myers, Job Title: -, Speaker Consent and Release: -)
- Crist Myers (Organisation: Myers, Job Title: President and CEO, Speaker Consent and Release: -)
- Nathan Mccarthy (Organisation: Myers, Job Title: Chief Operating Officer, Speaker Consent and Release: -)
Topic Areas
Possible Topics: Traffic , Possible Topics: Trends & Future Tech
Session
W1800-GBD » ProTrack: With New Trends Comes New Workflows (18:00 - Wednesday, 4th April, Grand Ballroom D)
Presentation Files
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