Raising Your Visibility: Welcome to Traffic Brandcamp
Wendy Ross
Traffic Advisory Committee
Traffic Advisory CommitteeTBD
Kristen Hurley
WGBH
bio to come
Suzanne Kembel
New Mexico PBS
bio to come
Kristen Doogan
Alaska Public Media
bio to come
Abstract
Traffic is a key discipline in station branding. The placement of programs, promotion, pledge breaks, and interstitials create the on-air look and identity of a station. Traffic even places spots that support an... [ view full abstract ]
Authors
- Wendy Ross (Organisation: Traffic Advisory Committee, Job Title: -, Speaker Consent and Release: -)
- Kristen Hurley (Organisation: WGBH, Job Title: Senior Director of Operations, Speaker Consent and Release: Yes)
- Suzanne Kembel (Organisation: New Mexico PBS, Job Title: Content Distribution Manager, Speaker Consent and Release: Yes)
- Kristen Doogan (Organisation: Alaska Public Media, Job Title: Director of TV and On Air Promotions, Speaker Consent and Release: Yes)
Topic Areas
Possible Topics: Committees , Possible Topics: Education , Possible Topics: Professional Development , Possible Topics: Strategy , Possible Topics: Traffic , Possible Topics: Trends & Future Tech
Session
T1430-SCA » Raising Your Visibility: Welcome to Traffic Brandcamp (14:30 - Thursday, 5th April, St. Croix A)
Presentation Files
The presenter has not uploaded any presentation files.