Turn Ideas Into Action: A Design Thinking Workshop
Colleen Wilson
KQED
As KQED Executive Director of Product, Colleen Wilson oversees the product group for one of the nation’s most trafficked public media station sites which includes a multiplatform regional news service (kqednews.org), daily blogs on the local arts and food scenes, direct-to-online video and audio podcasts, and mobile apps. She also heads up the KQED Lab, a program using a design thinking, prototype-driven process where staff push the limits of innovation. Colleen is a graduate of Smith College.
Abstract
Learn the tools and habits used by the KQED Lab to drive innovation inside KQED in this hands-on workshop. You’ll discover step-by-step how to apply a design thinking approach and mindset to the challenges public media faces... [ view full abstract ]
Authors
- Colleen Wilson (Organisation: KQED, Job Title: -, Speaker Consent and Release: -)
- Umbreen Bhatti (Organisation: KQED, Job Title: -, Speaker Consent and Release: -)
Topic Areas
Possible Topics: Content & Programming , Possible Topics: Engagement & Marketing , Possible Topics: Fundraising , Possible Topics: New Business Models , Possible Topics: Professional Development , Possible Topics: Strategy
Session
W1630-GBD » Turn Ideas Into Action: A Design Thinking Workshop (16:30 - Wednesday, 4th April, Grand Ballroom D)
Presentation Files
The presenter has not uploaded any presentation files.
