Learner Profiles at a UK University: An Exploratory Study

Abstract

In the academic literature and practice, there is often a perceived dichotomy between home and international students, with the focus on finding solutions to dealing with differences between those two students groups. This... [ view full abstract ]

Authors

  1. Antje Cockrill (University of Wales Trinity Saint David)
  2. Neil Harris (Swansea University)

Topic Area

Marketing Pedagogy Track: Click here for the Marketing Pedagogy track

Session

PT1-MP2 » Marketing Pedagogy (15:30 - Wednesday, 8th July)

Paper

Academy_of_Marketing_2015_rev.pdf

Presentation Files

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