The Effect of Supplier Certification on Buyer Decision-making

Swathi Baddam

Indiana University – Purdue University Fort Wayne (IPFW)

Swathi Baddam is an Assistant Professor in the Department of Management and Marketing at the Doermer School of Business, Indiana University-Purdue University Fort Wayne. She teaches courses in Business Analytics, Operations Management, and Project Management. She holds a D.B.A. in Business Administration and an M.S. in Industrial Engineering from the Cleveland State University. Prior to her academic career, she worked as an Industrial Engineer consultant working on various manufacturing clients. She also has undergraduate degree in Mechanical Engineering. Her research interests include supply chain management, sustainable supply chains, and Business Analytics.

Lakshmi PalaparambilDinesh

Indiana University – Purdue University Fort Wayne (IPFW)

Lakshmi P. Dinesh is a faculty at Indiana University-Purdue University Fort Wayne, where she teaches courses in Business Analytics and Operations Management. She holds a Ph.D. in Business Administration  and an M.S. in Business Analytics from the University of Cincinnati. Prior to her academic career, she worked with Mu Sigma Inc. as an Analytics Associate in the online advertising domain.  She has also worked on predictive modeling and market research projects with Pipal Research in India. She has  undergraduate degrees in Finance and Management. Her research interests include behavioral operations, healthcare analytics, energy sustainability and knowledge exchange.


Customers in the U.S. are becoming increasingly aware of supply chain transparency. In addition to that, there is a rise in interest among the suppliers to get certified. Several companies help suppliers in getting certified.... [ view full abstract ]


  1. Swathi Baddam (Indiana University – Purdue University Fort Wayne (IPFW))
  2. Lakshmi PalaparambilDinesh (Indiana University – Purdue University Fort Wayne (IPFW))

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SCM-1 » Supply Chain Management (09:30 - Friday, 13th April, Grand Central C)



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