Lead User in Open Organizations - How a Refined Lead User Concept can help to Integrate Workshop Results


Having tried to apply the classical Lead User methodology to various cases, companies have called for changes. In the case of a large automotive supplier in Germany the management wanted to fill the innovation funnel with... [ view full abstract ]


  1. Alexander Lang (Technical University of Munich)
  2. Sarah Telkamp (University of Applied Sciences Cologne)
  3. Udo Lindemann (Technical University of Munich)
  4. Thomas Münster (University of Applied Sciences Cologne)

Topic Area

Firm's Interactions with User Innovation


TATr1B » Firm's Interactions with User Innovation (Papers & Posters) (15:45 - Tuesday, 2nd August, Room 111, Aldrich Hall)