Consumer Acceptance of User-Innovated Products

Abstract

The phenomenon of user innovation has been thoroughly described in the past and its rise seems to continue: Some researchers praise the new area of bottom-up economics, some call it a paradigm shift and some simply put it as... [ view full abstract ]

Authors

  1. Andre Schorn (Hamburg University of Technology, Institute of Technology and Innovation Management)
  2. Daniel Ehls (Hamburg University of Technology, Institute of Technology and Innovation Management)
  3. Cornelius Herstatt (Hamburg University of Technology, Institute of Technology and Innovation Management)

Topic Area

User Innovation and Diffusion

Session

MMTr2 » User Innovation & Diffusion (Papers & Posters) (11:00 - Monday, 1st August, Room 112, Aldrich Hall)

Paper

160513_Consumer_acceptance_of_user_innovated_products_OUI_PosterSession_AndreSchorn.pdf

Presentation Files

The presenter has requested not to share their files.