Advertising under the Umbrella of Perception: Stereotypical Advertising

Abstract

This research study is designed to describe the foundation, the reasoning, and the psychology behind the usage of stereotyping within the advertising industry. Throughout this research paper, the various forms of stereotyping... [ view full abstract ]

Authors

Daniel Gardner (Savannah State University)

Topic Area

Topics: Undergraduate Student Papers

Session

UP3 » Undergraduate Student Paper 3 (15:00 - Thursday, 23rd February, Kiawah)

Paper

Daniel_Gardner.pdf

Presentation Files

The presenter has not uploaded any presentation files.